SPQ* Gold, authored by George W. Dudley and Shannon L. Goodson, is a result of pioneering research aimed at tracing emotional liability in prospective employees through the widely-acclaimed Sales Preference Questionnaire. SPQ* Gold dovetails measurement of all 12 types of sales call reluctance and includes three scales used to detect non-standard attitudes toward completing the instrument.

Here is a sophisticated instrument developed by two amazing behavioral psychologis to aid the development and awareness of existing salespersons or to evaluate a potential recruit.

The insights that are revealed can tell you a lot about the success potential of any aspiring sales professional. The results not only show some possible inhibiting factors but also define their goal orientation.

The exam takes less than hour of uninterrupted time. It is done online with the results available within hours. Once the fee is paid you will receive an email which directs to a specific website with a password and essential directions to take the exam.

The review of the results and the interpretation takes at least an hour, if not more, and can be done over the phone. The results are confidential, very serious, and must be shared with utmost respect and thorough explanation.

Many of the coaching clients have initiated our relationship with this evaluation as a starting point.

Please call or email with any questions.

E-mail a friend about this item.